Dancing Cossacks political TV ad
You are missing some Flash content!
Maybe your browser does not have javascript enabled, perhaps you don't have the version of Flash this content needs (it needs at least version 6), or perhaps the content hasn't initialised correctly. Please check your settings and then try again. Thank you!
The National Party's 1975 'dancing Cossacks' advertisement is probably the most famous - or infamous - piece of election advertising in New Zealand's political history. National sought to turn voters against the Labour government by suggesting that the latter's recently introduced compulsory superannuation scheme might lead to Soviet-style Communism (conveniently ignoring the fact that the Cossack peoples had traditionally been opponents of the Bolsheviks). It did the trick too, helping sweep Robert Muldoon's National Party into power in a landslide victory.
Ref: C1555. Video from National Party 1975. Superannuation, 1975 TVC. Courtesy of the National Party. Sourced from the New Zealand Film Archive/Nga Kaitiaki o Nga Taonga Whitiahua.
Search the Film Archive's catalogue
